“While business tourism, like most economic sectors have slowed due to the pandemic, it is also a time for everyone to take a step back and not only plan for the future, but include learning and development as part of the process for a bigger and better comeback. We believe this will elevate the professionalism of PCOs and the supply chains in Malaysia for the business events industry,” said Dato Sri’ Abdul Khani, Chief Executive Officer of MyCEB.

He also continued, “When we had the discussion with IAPCO and Kuala Lumpur Convention Centre on webEDGE platform, we were very much sold to the idea as learning and development never stops. In an industry that is primarily about international business, it is therefore crucial to continuously speak on a global level. This is where we see webEDGE playing its role”. 

MyCEB’s support comes in various aspects, from expertise to monetary means. Dato’ Sri Abdul Khani said that MyCEB and partners will be rolling out a communications campaign to promote webEDGE. He enthused, “It is learning at your own time, that is the advantage of digital training, hence we are highly communicating through our websites and social media channels. MyCEB is mobilizing our database to let industry players know the opportunities. The sessions that participants take part in are not a touch-and-go process as they can earn their completion certification and a social media badge”.